dan-olsen

Oprah versus Spock: Advice from Dan Olsen and The Lean Product Playbook

“Product/Market Fit” is a concept that every start-up founder knows is important, but many have trouble achieving or even defining. In The Lean Product Playbook, author Dan Olsen details a six-step process to achieving product/market fit: Determine your target customer Identify underserved customer needs Define your value proposition Specify your MVP feature set Create your […]

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Jackie Dejesse talks about finding Product-Me fit at ProductTank NYC

Finding “Product-Me” Fit

Among other things, I am a product manager at Nucleus, a photographer, and a Oakland native transplanted into NYC. In my journey of building product, I’ve found that it is crucially important to think about the meaning and value you want to create in the world, and what it is about who you are that lets you […]

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Lisa Long at Mind the Product

Taking Your Product Across Cultures by Lisa Long

The commercial world is littered with the wreckage of international expansion plans gone awry, whether it’s the $2 billion that US discount retailer Target misguidedly spent thinking Americans and Canadians are the same, Tesco’s failure to understand US shopping habits with its Fresh & Easy brand or the failure of the HP digital magazine Pivot […]

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my-underwear-home-arosic

Making My Underwear an accessible product

This is a story about My Underwear. Not my underwear —  but “My Underwear” — the mobile game for children from my old game studio. More importantly, it’s about the hard work of building accessible products, about finding and fuelling previously unreachable audiences (niche markets on the internet), and ultimately about creating joy for people using our products […]

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Jay Haynes discusses using jobs-to-be-done at ProductTank San Francisco

Building High-Growth Products Using Jobs-To-Be-Done

I have been practicing jobs-to-be-done (aka jobs theory) for over a decade with the world’s leading companies, leading to me being the Founder & CEO of thrv.com. In this talk, I explain how product managers can use jobs theory to launch high-growth products. Turn Theory into Practice To start with, I demonstrate how product managers can transform […]

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Shaona Ghosh explains how to learn from the structure in your product data at ProductTank London

How To Learn From Structure In Your Product Data

Shaona Ghosh (Postdoc at University of Cambridge, Engineering) talks about ways of leveraging data in order to build AI and machine learning algorithms that can learn and make intelligent predictions about the product. Data driven AI/Machine Learning algorithms Machine learning algorithms are bottom up AI techniques that are extremely good in finding patterns in data, […]

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